Archive | November, 2008

Bike Hero, Viral Success or Ethical Failure?

This video splashed onto Youtube last week and with 1.5 million hits so far, it’s already gone certifiably viral: “Bike Hero” was a hit for many reasons, but especially with the fans of Guitar Hero and Rock Band, who were the perfect demographic. The concept was just off the wall and fun. I mean, they [...]

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Three Commercials That’ll Make You Think Twice About Your Career

I’ve always loved commercials for job search websites. They’re almost always so effective because they tap into an insight we can all share: finding your perfect career. Whether you’re five and dreaming about it, or fifty and wishing you had looked harder, the ads (if done right) can hit home with everyone. And the best [...]

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Fresh Eyes In the Editing Room

photo by dbuc Things have been crazy for the past 4 weeks with this special, non-freelance project I’ve been working on. But after tonight (our last day of shooting), I’ll be in the home stretch – the editing phase.  Which means for the next few days, I’ll get little sleep and even less sunlight.  Woohoo. [...]

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From Budweiser to Barack

With Election Day just a few exciting hours away, I thought I’d spotlight this video that’s been making the rounds on Youtube and all over the internet. Yup, the Wassssup boys are back and the past 8 years haven’t treated them too well… I love how director Charles Stone III took his original Budwesier ad [...]

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